Iris Corner — the offer for retailers and opticians
An iris photography corner that brings new customers through your door.
Ikomiris installs a booth in your store that photographs your customers’ irises. They leave with a work of art drawn from their own eyes. You gain customers you never used to see, a service your competitors don’t offer, and a story to tell that has nothing to do with lenses or frames.
Turnkey
No photography skills needed
Just 2 m²
No stock
Commission on every sale
Why a corner
Three things a corner changes in your store
Iris photography is not just another shelf. It is an experience customers live in your store, talk about on their way out, and it sets you apart on your street.
01
New customers
The corner draws people who had no reason to walk into your store: couples looking for a gift, families, young people who don’t wear glasses, passers-by stopped by the large irises on display in your window.
- A shop window that stops passers-by
- Customers rarely come alone: they come back with their partner, their children, their parents
- Visitors discover your store and remember it the day they need you
02
A service your competitors don’t have
Stores around you often sell the same brands with the same sales pitch. The corner gives you an offer nobody else on the block has, and the image of a modern, creative business.
- A spectacular experience, lived in your store
- Cutting-edge technology associated with your brand
- A reason to choose your store over another
03
Something new to talk about
Discounts, insurance, second pair free: an optician’s marketing quickly goes round in circles. The iris gives you a visual, emotional and positive subject that talks about the eye without talking about correction.
- Unique images to post, with your customers’ consent
- Key dates all year round: Valentine’s Day, Mother’s Day, Father’s Day, Christmas
- A story that interests the local press and social media
Marketing
At last, something beautiful to show
An iris photograph is an image no one has ever seen before: every eye is unique, and the result surprises even its owner. It is exactly what a local store’s marketing is missing.
Your social media
Every session produces a striking image. Posted with the customer’s consent, it gets shared and commented on, and brings their friends and family to you.
Your shop window
Large iris prints change the way people see your storefront. We supply the display prints and the presentation stands.
Your calendar
Valentine’s Day, Mother’s Day, Father’s Day, Christmas, weddings, births: the iris suits every gift-giving occasion, and gift cards extend the season.
Your neighbourhood
An open day, a shopping-mall event, an article in the local paper: the corner gives you material for events that get people talking about you.
For an optician, it is still your subject
The eye is your profession. The corner lets you talk about it differently: its beauty rather than its correction, emotion rather than prescriptions. You stay credible, and you become surprising.
A session
What your customer experiences, from the corner to the print
01
Your customer discovers the corner
The prints on display catch their eye. You explain the idea in one sentence: we photograph your iris, you turn it into a work of art.
02
They sit down at the booth
The booth locates the eye, moves into position, focuses, and only takes the shot once the eye is open and properly framed. You press one button, it does the rest.
03
They see their iris up close
Their eye appears on screen in detail they have never seen. This is the moment the session becomes an emotion, and the sale is decided.
04
They design their artwork
On the corner’s touchscreen, they choose a layout, colours and text, and see the result. They can also do it later, at their own pace, from home.
05
Our experts take over
The photos are sent to our lab automatically. Every iris is retouched, then the final design is sent to the customer for approval before printing.
06
They receive their print
Ikomiris prints and ships. Customers find their photos in their personal online space, where they can reorder whenever they like.
The Iris Corner booth
Compact, self-contained, all-inclusive
We designed it to fit into a retail space without disrupting it, and to be used by any member of your team.
- Everything built in: professional camera, computer, touchscreen
- 50 × 60 × 80 cm: on a counter or in a dedicated area
- 2 m² of floor space is enough, 3 m² for optimal comfort
- Automatic eye detection and framing
- Built-in lighting: the same result, whatever the lighting in your store
- The quality of every photo is shown on screen before the customer stands up
- Photos are sent automatically, no files to handle
- Learn to use it in a single demonstration
Turnkey
You welcome customers. We do the rest.
Your part
- Set aside a 2 to 3 m² space
- Introduce the corner to your customers
- Start the session with one tap on the screen
- Show the result and help them choose their print
Ikomiris’s part
- Installation and setup of the booth
- Expert retouching of every iris
- Printing, shipping and after-sales service
- An online space for each of your customers
- Marketing kit: flyers and display prints
- Remote monitoring and support
No stock to manage, no products to order, no files to send.
Your earnings
You earn on the session, and on everything that follows
The model is simple: you rent the corner, and you earn at every stage of the sale.
On the session
You receive a commission on every photo session billed in your store.
On orders
You earn a commission on the art prints, frames and digital files your customers order.
Even after the visit
Orders placed later, online, from the customer’s personal space, are still credited to your store.
Rental terms and commission rates are presented to you when we review your project.
Who it’s for
The stores where a corner fits
Opticians
The link with your profession is natural. The corner brings in people who don’t wear glasses, and your customers come back with their loved ones between two pairs of glasses.
Concept stores and gift shops
Home decor, art, gifts: the iris extends your range with a personalised item nobody else sells near you.
Photographers
An original service, with no studio to set up and no retouching to do: the booth takes the photos, our experts retouch them.
High-footfall locations
In a town centre or a shopping mall, the corner turns passing footfall into visitors, then into customers.
Frequently asked questions
What we are asked most often
Do I need to be a photographer to use the booth?
No. The booth locates the eye, frames, focuses and takes the shot by itself. The touchscreen guides whoever is operating it: any member of staff can run a session after one demonstration.
How do I earn money?
It is a win-win model. In exchange for renting the corner, you earn a commission on the photo session billed in store, and on every product (art prints, digital files) your customer orders afterwards, including online.
How much space do I need?
The booth itself measures 50 × 60 × 80 cm. For the comfort of the customer and the operator, we recommend 3 m² of floor space (2 m² minimum).
Do you supply the computer?
Yes. The booth is delivered ready to use, with the computer and the touchscreen control panel. You have no hardware or software to add.
What if a photo doesn’t come out right?
The booth checks sharpness and whether the eye is open on every shot, and shows the photo quality on screen. If it isn’t right, you retake it straight away, while the customer is still seated.
Who handles orders, printing and delivery?
Ikomiris. We retouch the photos, print the artwork, ship it to your customers and provide after-sales service. You have no stock to manage.
How do I let my customers know about the corner?
We provide a marketing kit: flyers and display prints for your window and counters. Every session then gives you images to share, with your customers’ consent.
Take the next step
Let’s plan a corner in your store
Tell us who you are and where your store is. We will get back to you to review the location, the footfall and the rental terms.
